Branding + Design

Building brands, campaigns, and digital experiences, connecting with people and driving growth.

Every business has its own story to tell. The challenge is making sure it’s seen, understood, and trusted.

Established Seventy Seven is the independent design practice of Neil Robinson, a brand and digital designer with more than two decades of experience. I help companies of all sizes turn their ideas and ambitions into clear, consistent design across brand, campaigns, and digital experiences. Whether you need a complete rebrand or ongoing creative support, the goal is the same: design that works hard for your business and resonates with the people who matter most.

Click below to discover some of the ways I can support your goals:

Brand identity

Logos, visual identities, design systems and guidelines to help you launch with confidence.

Graphic design

From leaflets and brochures to report publications, I’ll make sure your message cuts through.

Digital and web

Websites, landing pages, and digital assets designed to work beautifully across devices.

Design support

Pitch decks, internal comms, or ongoing design help. Flexible support when you need it.

Work highlights

SearchLight Charity Rebrand

Rebranding a counselling and therapy charity to create a calm, hopeful, and inclusive identity

Hidden Layer Visual Identity

Developing a clear, scalable identity for a specialist AI recruitment consultancy

Tenth Revolution Group Rebrand

Uniting 20 global offices under a single, cohesive brand identity.

My approach

I believe the best design is a combination of strategy, collaboration, and creativity. Over the years, I’ve worked on everything from early-stage setups to complex international launches.

I’ve led major identity projects like the Tenth Revolution Group rebrand, uniting 20 offices worldwide under a single visual system. I’ve helped shape new ventures like Revolent, defining a visual language for a company that inspires people to pursue a career in tech. And with the Digital Revolution Awards, I adapted an identity and campaign that brought global recognition to a celebration of innovation in technology.

Clients value my balance of creative direction with hands-on design. I make the process clear, organised, and genuinely collaborative. Whether you’re launching something new or evolving an established brand, I’ll help you turn your ambition into visuals that work consistently and confidently.

Trusted by colleagues and partners

“We’ve had the pleasure of working with Neil on a number of projects where he has played a pivotal role as brand guardian and creative lead. He sets direction and ensures consistency across every element whilst also remaining hands-on in creating branding graphics and on-screen visuals.

His clarity of vision and collaborative approach make him an invaluable partner in delivering projects that look and feel world-class.”

Managing Director
BigTank Video Productions

Working with Neil on my logo has been an absolute pleasure. From the very beginning, his communication has been brilliant; always clear, responsive, and open to feedback. He really took the time to understand my design brief and brought my ideas to life. I felt listened to throughout the process, and the end result feels perfectly ‘me’.

I’d happily recommend him to anyone looking for a thoughtful and professional designer.

Founder
The To Do Lister

“Neil consistently demonstrated a deep understanding of digital design and brand strategy. His proactive, hands-on approach and clear communication made him an invaluable partner across several high-impact website projects.

Collaborating with him was both productive and thoroughly enjoyable.”

Global Head of Digital Marketing
Tenth Revolution Group

Companies I've worked with

Insights

AI: Comic Sans all over again

What Comic Sans can teach us about generative AI, misuse, and why judgment and context still matter more than the tools themselves.

Shipping under pressure and launching on time

A reflection on finishing Elf Assembly under time pressure, making compromises, and deciding when the work was ready to launch.

Decisions, dead ends, and direction changes

A reflective look at the design process behind Elf Assembly, from early ideas and wrong turns to the decisions that shaped the final brand.