For the 2019 edition of Nigel Frank International’s Microsoft Dynamics Salary Survey, we crafted a refined visual identity that emphasised clarity and professionalism. Employing a restrained colour palette of greys, punctuated by minimal accents of green and red, the design ensured that the extensive data and insights remained the focal point. The use of bold sans-serif typography and a stripped-back aesthetic further enhanced readability, allowing users to navigate complex information with ease. 

This minimalist approach extended across all survey materials, including the comprehensive 62-page report, digital assets, and promotional content. By prioritising clean design and intuitive data visualisation, the project delivered a user-centric experience that reinforced Nigel Frank’s authority in the Microsoft Dynamics recruitment landscape.