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Digital Revolution Awards

Updating the logo for a global awards and fundraiser and working with the in-house marketing team to deliver website updates, social media motion graphics, event branding and print collateral.

Year: 2024-25

Project areas

For the 2025 season of the Digital Revolution Awards, we undertook a comprehensive brand refresh to align the event’s visual identity with its evolving stature in the global tech industry. The updated logo uses the same form and space as the previous iteration to evolve the aesthetic and encapsulate the innovative spirit of the awards, ensuring consistency across digital platforms and print materials.

Expanding beyond the logo, we developed a cohesive event branding strategy encompassing stage and venue design, digital assets, and printed collateral. This unified visual approach enhanced the event’s presence across all marketing touchpoints. The refreshed branding not only elevated the event’s profile but also reinforced its commitment to celebrating excellence and innovation within the tech community.

Comparison of old and new logos
The original logo–used from the awards founding in 2020 to the events held in 2024–used an abstracted cloud graphic to indicate the awards commitment to celebrating the best in the cloud technology industry. For the 2025 events onwards, the awards have broadened to include a wider range of technology ecosystems and communities, and they needed a logo that better reflected this new approach.
Social media motion graphics
Event venue branding
Event auction brochure
Award trophies
Photo of the DRA judges at an awards roundtable in London
Judge roundtable branding
Live event venue

All assets copyright of Tenth Revolution Group and featured with permission.